Our process is driven by two fundamentals:

Data and content worth scrolling back for.

Strategy

Understanding the consumer and your brand is at the forefront of our approach. This analytical take allows us to develop informed, long-term, strategic planning and content creation that resonates. It doesn't stop there, we adapt to new trends and mediums on a daily basis, consistently testing new strategies to optimise for the best results. 

Competitor Analysis

Audience Insights 

Brand Strategy

Content Strategy

Customer Journey Mapping

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Multichannel Planning

 

Social

Our content creation process is focused sheerly on providing value. The attention generated from our approach brings like-minded people together and creates unique communities. We connect with your audience to form meaningful relationships that last a lifetime.  

Content and Creative 

Influencer Management 

Community Management 

Chat Marketing

Campaign Development

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Scheduling and Reporting

 

Paid

We utilise the power of paid ads to target the consumer at every stage of the sales funnel. We are always in 'a/b testing mode' to maximise performance for your campaigns. We work transparently with our clients to share metrics and regular reporting. 

Media Planning

Product Launch Campaigns 

Shopping Ads

Lead Generation 

Retargeting 

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Campaign Reporting 

 

Email

We generate mailing lists with highly effective lead magnets. Our approach is to create consistency in the lead gen process so you can have more predictable results. Our emails are automated and tailored to drive conversions for customers both new and old. 

Email Design and Creation

Lead Generation Campaigns 

Promotional Campaigns 

Transaction Email 

Conversion Funnels 

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Remarketing 

 

Where the magic happens

Aristotle wasn’t wrong when he said the whole is greater than the sum of its parts. You can have a great social strategy, a perfectly targeted paid ad campaign and highly converting emails but it’s when all of these efforts integrate fluidly together that you really see results.

Case Study

A gym owner came to us looking to step up his social media efforts and build his online personal training business.  

PAIN POINTS

Untapped potential
Zero time
Lack of expertise 

OBJECTIVES

Build brand awareness
Increase clients
Promote additional services 
A value driven
approach
We created and delivered a content strategy that provided more value for the current audience and would attract new followers.
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Crank it
up a notch

We leveraged this with paid advertisement and influencer endorsement to build awareness amongst new, relevant audiences.  

Your community is everything
We nurtured these leads by driving community engagement and building better relationships.
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The results
After three months the online client base and monthly revenues were tripled.
Impressions
1,452,680
46,193
Engagements
New clients
118
Post sale analysis
With an increase in online members, came an increase in queries so we began focusing on the customer journey post-sale. 

PAIN POINTS

Low engagement
Manual onboarding process
Confusing start up 
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Simplify and support

Using a workflow automation tool we integrated the fitness app with an automated email series. This guided customers through the start up process, sending advice and 1 to 1 consultative support at numerous stages of their fitness journey.

The results
This process was made easy for both the client and the customer. We saw an increase in community engagement and growth.
Open Rate
52.2%
Click Rate
9.9%
Community Growth
17%
 
 
 
Let's make it happen

Cheers for getting in touch, we will get back to you shortly.